111% Growth in Helpful Content Submission Form Leads
Associe.co.id is a Business Consulting Company that run in Jakarta & Tangerang.
Some of the services that associe.co.id offers are Company establishment, Tax and accounting, HR management, Virtual office, Trademark registration and Digital Marketing Agencies.
Challenge
PT (Limited Company) name checking is the first phases in setting up a company.
We wanted to cast a net further upstream of the purchase decision and deliver immediate value at no cost for potential buyers.
Solution
Design and implement an interactive PT Name Check form using Forminator to streamline the user conversion funnel and collect high-quality leads.
Scope of Work
- Design and create a PT Name Check form using Forminator
- Integrate the form with a database of registered PT names
- Develop supporting content: how-to articles and the importance of PT name checks
- Optimize the form and supporting content for SEO
- Integrate form data with CRM system for efficient follow-ups
Results
Enhanced User Experience
By allowing potential clients to directly check PT name availability, we streamlined the initial company formation process, significantly improving user satisfaction and engagement.
111% Growth in Form Submissions
In April 2024, the third month since I publish the content, Form submissions increasing from 9 to 19 compared to March 2024. This indicate the growing interest and engagement from our target audience.
93% Increase in Conversion Rate
The conversion rate in April 2024 jumped from 4.3% to 8.3% compared to March 2024, showcasing a remarkable 93% increase. This demonstrates the form’s effectiveness in engaging potential clients.
High-Quality Lead Generation
The form has become a valuable tool for generating qualified leads, providing the sales team with prospects who have demonstrated clear intent in establishing a PT.
Page for Cek Nama PT
Overview Key Metrics for Submissions Form on April 2024 compared to March 2024
Conclusion
The PT Name Check form implementation on Associe.co.id has shown positive results in improving lead generation and user engagement. By addressing an important step in the PT establishment process, we’ve made progress in streamlining the user experience and capturing leads earlier in their decision-making journey.
This project demonstrates how combining SEO-optimized content with practical tools can support business objectives, creating a foundation for improved lead quality and user satisfaction.